10 Ways on How to Make Money on Shopify 2024

Discover the secrets to making money on Shopify with these 10 proven strategies! Boost your online business and start earning a steady income today.
Written by
Ashwin Mason
December 16, 2023

Running an online business can sometimes feel like navigating through a maze without any sense of direction, right? Trust us, we get it. We've been in those shoes and stumbled upon the fact that globally, a whopping 1.75 million merchants are raking in profits on Shopify! Exciting isn't it? This blog post is here to shed some light on your path with ten battle-tested strategies to make your Shopify store profitable.

Ready to kick-start this thrilling journey towards financial prosperity? Let's dive straight in!

Top 10 Proven Strategies for Making Money on Shopify

1. Dropshipping

Dropshipping is one of the top strategies for making money on Shopify. With dropshipping, you don't need to worry about inventory or shipping. Instead, you partner with suppliers who handle those aspects for you.

When a customer places an order on your Shopify store, the supplier fulfills and ships it directly to them. This means you can focus on promoting and selling products without the hassle of managing physical inventory.

It's a great way to get started in ecommerce and can be very profitable if done right.

2. Developing apps or themes

Developing apps or themes for Shopify is another great way to make money on the platform. By creating useful and innovative apps, you can help other store owners enhance their Shopify experience and generate revenue from app sales.

Similarly, designing attractive and functional themes can attract customers to purchase them for their online stores. With the wide range of customization options available on Shopify, there is a high demand for both apps and themes that can improve the overall user experience.

So if you have coding or design skills, this strategy can be highly profitable. Plus, with the increasing popularity of Shopify, there are plenty of opportunities for developers and designers to showcase their talent and earn income through this avenue.

3. Becoming a Shopify affiliate

If you want to make money on Shopify, becoming a Shopify affiliate is a great strategy. As an affiliate, you promote Shopify and earn commissions for every new merchant that signs up through your referral link.

It's a simple way to earn passive income by recommending an already trusted platform. You can share your referral link on your website, social media channels, or even through email marketing campaigns.

By leveraging your marketing skills and network, you have the potential to earn significant commissions from each successful referral. It's a win-win situation - you help others start their online business while earning money yourself!

4. Flipping Shopify stores

Flipping Shopify stores is another proven strategy for making money on the platform. This involves buying existing Shopify stores, improving them, and then selling them at a higher price.

It's like real estate investment but in the digital world. To successfully flip a Shopify store, we need to find undervalued stores with potential for growth. We can make improvements by optimizing the design, enhancing product listings, and implementing effective marketing strategies.

Once the store is performing better and generating more revenue, we can sell it for a profit. Flipping Shopify stores requires careful research, strategic planning, and an understanding of market trends to ensure a successful sale.

5. Monetizing social media channels

One effective strategy for making money on Shopify is by monetizing social media channels. By leveraging platforms like Facebook, Instagram, and Pinterest, you can promote your products or services to a wider audience and drive traffic to your Shopify store.

This can be done through sponsored posts, collaborations with influencers, running targeted ads, or engaging with your followers through interactive content. By building a strong online presence and utilizing the power of social media marketing techniques, you can increase brand awareness and boost sales on your Shopify store.

6. Bringing a brick-and-mortar store online

If you already have a physical store, bringing it online can expand your reach and increase your sales. Shopify makes it easy to set up an online store with its user-friendly platform.

You can showcase your products, manage inventory, and process payments all in one place. By taking your brick-and-mortar store online, you'll be able to reach customers who may not be able to visit your physical location.

Additionally, you can tap into the growing trend of online shopping and leverage digital marketing strategies to attract more customers. It's a great way to diversify your revenue streams and grow your business.

7. Selling print-on-demand products

Selling print-on-demand products is another great way to make money on Shopify. With print-on-demand, you can create custom designs for products like t-shirts, mugs, and posters without having to purchase inventory upfront.

When a customer places an order, the product is printed and shipped directly from the printing company. This means you don't have to worry about fulfillment or shipping logistics. Plus, there are plenty of apps and integrations available on Shopify that make it easy to set up your print-on-demand store and start selling unique products in no time.

So if you're creative and enjoy designing merchandise, selling print-on-demand products could be a profitable venture for you on Shopify!

8. Offering handmade or custom products

One way to make money on Shopify is by offering handmade or custom products. This strategy works well if you have a talent for crafting unique items or designing personalized goods.

By showcasing your creations on your Shopify store, you can attract customers who are looking for something special and different. Whether it's handcrafted jewelry, customized clothing, or personalized home decor, there's a market out there for people who appreciate the artistry and uniqueness of handmade or custom-made products.

To succeed in selling handmade or custom products on Shopify, it's important to showcase the quality and craftsmanship of your items through high-quality product photos and detailed descriptions.

You should also consider offering customization options to give customers the opportunity to personalize their purchases. Building a strong brand identity around your handmade or custom products will help you stand out from competitors and attract loyal customers who value authenticity and craftsmanship.

9. Curating and selling thrifted goods

Curating and selling thrifted goods is a fantastic way to make money on Shopify. With this strategy, we search for unique and high-quality items at thrift stores, vintage shops, or even online marketplaces.

Then, we curate a collection of these items and list them on our Shopify store. Customers love the idea of finding one-of-a-kind pieces and supporting sustainable fashion. By offering carefully selected thrifted goods, we can attract customers who appreciate the value of pre-loved items.

This strategy allows us to tap into the growing trend of conscious consumerism while also making a profit. So if you have an eye for hidden gems and enjoy hunting for treasure in second-hand stores, curating and selling thrifted goods could be the perfect strategy for you on Shopify!

10. Selling niche products such as men's grooming, wellness, jewelry, and apparel/accessories

We also found success in selling niche products like men's grooming items, wellness products, jewelry, and apparel/accessories. These unique and specialized products cater to specific interests and needs, attracting a dedicated customer base.

By focusing on these niches, we were able to stand out from the competition and offer something different to our customers. From beard oils to fitness accessories, there is a market for every niche product on Shopify.

So if you have a passion for a certain type of product or industry, don't be afraid to explore it on Shopify and see how it can bring you financial success.

Why Shopify is a Great Platform for Making Money

Shopify is the ultimate platform for making money online with its instant access to building and selling, wide range of apps and integrations, exceptional technical support, access to Shopify Theme Store, and its reliable and secure platform.

Instant access to building and selling

Using Shopify, we can start a new business in no time. It lets us build an online store fast. We just pick a name and add products to sell on the platform. Simple steps get us ready to go live and meet customers worldwide.

With Shopify, we become global sellers from day one!

Wide range of apps and integrations

Shopify offers a wide range of apps and integrations that can help you make money on the platform. These apps allow you to enhance your online store with additional features and functionalities, such as email marketing, social media integration, inventory management, and more.

With so many options available, you can customize your Shopify store to meet your specific business needs. Whether you want to streamline your operations or expand your marketing efforts, these apps and integrations provide endless possibilities for growing your online business.

By leveraging the power of these tools, you can optimize your store's performance and increase your chances of making money on Shopify.

Exceptional technical support

At Shopify, we understand the importance of having exceptional technical support when running an online business. Our team is always available to assist you with any questions or issues that may arise.

Whether it's troubleshooting website errors, helping you integrate apps, or providing guidance on optimizing your store, our experts are here to ensure smooth and seamless operations.

We know that reliable technical support is crucial for your success, so count on us to provide the assistance you need whenever you need it.

Access to Shopify Theme Store

The Shopify Theme Store is a valuable resource for anyone looking to make money on the platform. It offers a wide variety of professionally designed themes that you can use to customize the look and feel of your online store.

These themes are created by experts and are optimized for both desktop and mobile devices, ensuring a seamless shopping experience for your customers. With access to the Shopify Theme Store, you can easily find a theme that suits your business needs, helping you create a visually appealing and user-friendly website that will attract more customers and increase sales.

Whether you're just starting out or looking to revamp your existing store, the Shopify Theme Store has everything you need to build a successful online business.

Reliable and secure platform

Shopify is known for providing a reliable and secure platform for online businesses. With Shopify, you can trust that your customers' data and payment information are safe and protected.

This creates a sense of confidence and trust, which is crucial in building a successful online business. Additionally, Shopify regularly updates its security measures to stay ahead of any potential threats or vulnerabilities.

So you can focus on growing your business without worrying about the technical aspects of maintaining a secure website.

Tips for Success on Shopify

Find your niche, clearly describe your products and services, offer great customer service, and be reactive and flexible. These tips are essential for achieving success on Shopify.

Read on to learn more about how you can make money using these proven strategies!

Find your niche

Finding your niche is crucial when it comes to making money on Shopify. By identifying a specific target market or audience, you can cater your products and services directly to their needs and preferences.

This allows you to stand out from the competition and establish yourself as an expert in that particular niche. Research different industries or product categories that interest you and align with your skills or passions.

Consider factors such as profitability, market demand, and competition level before settling on a niche. Once you have found your niche, focus on creating unique and high-quality offerings that will attract customers within that specific market segment.

Clearly describe products and services

When selling products or services on Shopify, it is crucial to clearly describe what you are offering. This means providing detailed and accurate information about the features, benefits, and specifications of your products.

Use simple language that your customers can easily understand. Include high-quality images that showcase your products from different angles and perspectives. Additionally, consider creating engaging product descriptions that highlight the unique selling points and advantages of choosing your products.

By doing so, you will build trust with potential customers and increase the likelihood of making sales on Shopify.

Offer great customer service

Offering great customer service is key to success on Shopify. We believe that putting your customers first and providing exceptional support will help you build a strong reputation and loyal following.

Respond promptly to inquiries, address concerns or issues with empathy, and go above and beyond to exceed expectations. By delivering excellent customer service, you'll not only retain existing customers but also attract new ones through positive word-of-mouth recommendations.

Make it a priority to provide the best experience possible for your customers, and they will keep coming back for more.

Be reactive and flexible

To succeed on Shopify, it's important to be reactive and flexible. This means being able to adapt quickly to changes in the market or customer preferences. It also means being open to trying new strategies and methods if something isn't working.

By staying flexible, you can respond effectively to challenges and seize opportunities as they arise. This mindset will help you stay ahead of the competition and maximize your chances of making money on Shopify.


In conclusion, Shopify provides a great platform for making money online. With its wide range of strategies like dropshipping, affiliate marketing, and selling niche products, entrepreneurs have proven that they can achieve financial success on Shopify.

By following these 10 proven strategies and implementing effective techniques for generating revenue, anyone can start their own profitable business on the Shopify platform. So get started today and unlock your potential for making money on Shopify!


1. What are some ways to make money on Shopify?

You can earn income on Shopify through affiliate marketing, social media monetization, setting up a print-on-demand products business or starting a Shopify dropshipping business.

2. Can I sell clothes and accessories on Shopify?

Yes! Clothing line or accessory business such as selling T-shirts can be profitable ideas for success on your Shopify store.

3. How do I bring in more money with my Shopify store?

To generate income through Shopify, consider implementing proven strategies like sales funnels, online advertising and product sourcing techniques.

4. What are successful methods for making money on the platform?

Proven tactics that help you achieve financial success include using effective approaches of entrepreneurship, proven techniques of monetizing and finding profit-making ideas tailored for your unique storefront.

5. Is social media helpful when it comes to earning money from my shopify store?

Absolutely! Social media advertising is one of the many strategies used by successful entrepreneurs to promote their businesses leading to increased earnings.

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Written by

Ashwin Mason
I'm Ash, a Product designer with an affinity for coffee and design. I've been designing for about 8 years now and had the privilege to work on some great projects. I also love music, food, wine, and a day out.